Shue Wing Chan
Chief Executive Officer
Chicken of the Sea

Our executive team already knew many of the pieces of the strategic plan, but we were missing a cohesive approach. Michael Brainard facilitated strategic planning sessions with our executive team in which our ideas, visions, and desired states were aligned with 1, 2, and 3 year goals. Michael helped us identify tactics that will drive the execution of the goals and metrics for a system-wide dashboard. As a result of this process, we now have an integrated approach to our strategic plan linked to an identified execution strategy that we can cascade throughout the company.